Seven years ago, I started flipping up rows to show that extensions could be done differently. And now we are coming up on the 2nd year of celebrating a national holiday on September 4th: National Flip Up Day.

This year, I wanted to create something specifically for the stylists who actually understand why the flip-up matters.

Meet the Flipside Volume Weft, an exclusive collection available only to IBE® Certified Stylists.

Flipside comes in seven of our most-loved colors and was created as a simple alternative to bricklaying two individual wefts on the flipside of the row. It’s one continuous weft that can be placed under or over the beads, giving you another option for building volume into your row.

It is 15” wide and comes in lengths of 18” and 22”. It is the equivalent in weight of 2 microwefts, with the 18” weighing 30g, and the 22” weighing 40g.

And because it’s Flip Up Day, I had to make it a little obnoxiously IBE®. “The Original Flip Up” is printed directly on the seam😏

On September 4th only, you’ll also get 15% off your entire purchase, and we’re launching a newly designed gold IBE® tail comb because gold just looks better.

Thank you for continuing to show up, flip up, and be part of IBE®. I’m incredibly proud of what we’ve built together, and I’m still just as excited about where we’re going next.

Happy National Flip Up Day.

The Original Flip Up. Always.

McKenzie

Founder, Invisible Bead Extensions®